Because KUCO/KBCW is a public non-profit radio station, the FCC does not permit us to sell advertising. In its place, we offer businesses the opportunity to sponsor a particular program or time of day. The underwriter receives on-air acknowledgement of their sponsorship in the form of a twenty second announcement. A typical underwriting announcement includes the name and nature of the business, special products or services provided, certifications or professional designations when pertinent, number of years in business when pertinent, areas of specialization when pertinent, business address and/or telephone number, fax, email, website, etc.
HOW UNDERWRITING BENEFITS YOU!
Your underwriting announcement is presented in an uncluttered broadcast setting. Your message will not be "sandwiched" in between other messages. Underwriting announcements are scheduled singularly between musical selections. The listener hears only one announcement per break instead of several which is often the case in commercial radio. This maximizes the impact and ultimately the effectiveness of your message.
Your underwriting message reaches over 40,000 financially educationally accomplished listeners each week. Public radio listeners make good customers and clients!
Your company or organization's message is presented in a dignified and credible manner by one of our announcers within the context of classical music programming.
Your underwriting investment in KUCO/KBCW demonstrates your business or organization's commitment to supporting the arts in central Oklahoma and it is tax deductible.
For more information, please click here or call Cameron Hutton at (405) 325-5926.